About us

Making loyalty
more rewarding

In an era where value has never been under more scrutiny, modern consumers expect more for their money than ever before. From supermarkets to mobile networks, banks to fitness facilities, rewards and perks are rapidly becoming an expected component of any organisation’s customer-focused value proposition.

Designed exclusively for mid to enterprise organisations, Propello provides a ‘plug and play’ white-label loyalty solution, instantly enabling our clients to build out scalable rewards and loyalty programmes with our combined tech and reward content-enabled solution.

Scalable with audiences from 1,000 to 1,000,000+, our reward-driven loyalty models offer tremendous value at scale, providing instant access to rewards and benefits from all the leading brand partners.

The complete rewards solution




Instantly launch loyalty programmes with the Propello platform. Enjoy the complete rewards-driven, white-label loyalty solution with our combined membership front-end, back-end CMS for programme management and ready-built reward content.

Our mission

  • To power the future of reward-driven loyalty programmes
  • To help our clients create more rewarding customer experiences
  • To help our clients to grow faster by attracting and retaining more customers

The Propello platform


more customers faster, with the gold standard of loyalty platforms


your customers and build strong brand affinity


your existing clients and reward favourable actions


your customers and build customer loyalty


faster and generate new revenue streams


Propello was designed exclusively for enterprise organisations, providing a ‘plug and play’ white-label loyalty solution, with instant access to rewards and benefits from practically every major brand.

Earn & burn transactional programmes

Tiered programmes

Perk & reward programmes

Referral programmes

Acquisition & conversion programmes

Partner programmes

Our brand partners

We partner with over 1000 brands globally to enable our clients to go to market and scale programmes rapidly.

Our clients

We work with some of the most successful brands, both nationally and globally, enabling our clients to create more rewarding customer experiences.

Start your customised Propello Cloud journey today

Explore the platform’s scalability, features and customisation options and get answers to your unique questions.

Request a demo >