B2B Loyalty Platform

Turn B2B Buyers into Loyal Lifelong Customers

Drive repeat business and build lasting partnerships with personalised rewards that keep B2B buyers coming back for more.

Trusted by Top B2B Brands to Retain More Customers

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British Business Bank Logo
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Proven Loyalty Programmes
for Stronger Business Relationships

See how other B2B businesses create valuable touchpoints beyond transactions with Propello:

B2B FINANCIAL SERVICES REWARD PROGRAMME
logo-WillU The flexibility of Propello's white-label solution allowed us to create a truly branded experience that feels like a natural extension of our services. Our clients love it! Since implementing WillU World, we've seen a significant boost in both client satisfaction and retention - which is at 95% - It's been a game-changer for our business. Craig Copeland, CEO

Create lasting
B2B relationships

Generate predictable repeat
revenue from existing clients

Differentiate through
value-added rewards

Accelerate growth for key accounts

Challenges of Modern B2B Businesses

Only 29% of B2B Customers Are Fully Engaged With Their Suppliers

We understand that complex stakeholder engagement is only part of the problem. B2B businesses also face challenges:

Our B2B Loyalty Programmes Address Each Challenge Head-On

Better value proposition

More repeat business

Stronger relationships

Higher customer value

Your B2B Reward Programme in Action

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Seamless Mobile-First Experiences Image
CMI & API Based Reward Engine Image
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PERFORMANCE DATA TRACKING & MANAGEMENT
Not sure where to start?

Get the Complete Guide to Building Successful B2B Loyalty Programmes

Rapid time-to-market

Launch Your B2B Reward Programme
In Weeks, Not Months

Technical Support

Skip the IT headaches. We provide a ready-to-use platform plus technical support when you need it.

Marketing Support

We handle campaign creation, promotion planning, and marketing execution so your programme succeeds from day one.

Customer Service

Get ongoing help for your team plus direct support for your B2B clients throughout the loyalty lifecycle.

Reward Loyal B2B Customers with Real Business Benefits

Quantity discounts that reward bigger purchases

Relevant business solutions from third-party partners

Digital gift options for quick, convenient redemption

Account credits that reduce future purchase costs

Cashback

Giveaways

Discounts

Digital vouchers

Promo codes

eGift

Credits

Exclusive Promotions

Personalised Rewards

Deliver Rewards That Matter to B2B Decision-Makers

Business decisions involve real people. Build stronger client relationships with rewards tailored specifically to their needs and interests.

Repeat Business

Turn One-Off Buyers
into Loyal Partners

Keep your buyers engaged during long sales cycles. Turn quiet periods between purchases into opportunities for stronger partnerships with:

Competitive Differentiation

Stand Out Beyond Your Core Offering

When your prices and products match competitors, value-added rewards help you win business. Strengthen your value proposition with benefits that add true value.

Business Growth

Create Powerful Brand Advocates from Satisfied Customers

Build a network of brand advocates through smart referral programmes. Use data insights to identify and reward the partners who help grow your business.

Data-Driven Insights

Measure Success and Target Key Accounts

Prove loyalty programme impact with real-time data and use insights to make better decisions about which clients deserve more attention.

Let's Launch the Next Step in Your B2B Success Story

Quick Speed-to-Market

Launch your programme in days instead of weeks with our no-code white label reward platform.

Secure

We meet GDPR and ISO 27001 security standards and regularly test our systems to prevent data breaches.

Scalable

Add more client accounts, reward options, and business divisions without system limitations or complex upgrades.

Customisable

Customise design and messaging to reflect your brand identity and business requirements perfectly.

PERFORMANCE DATA TRACKING & MANAGEMENT
Not sure where to start?

Get the Guide to Building B2B Customer Loyalty Programmes

Discover Other Propello Programmes that
Boost Your Revenue Growth

Earn & Burn
Programmes

Deliver immediate value and
reward your most valuable customers.

Tiered Loyalty
Programmes

Reward high-engagement customers with high-value incentives.

Partner Marketing
Platform

Use our partner network rewards or plug in your partner offers to enhance customer value.

Engage & Retain More Brand Advocates with our B2B Reward Programmes

B2B Loyalty and Reward Program Examples

Start your customised Propello Cloud journey today

Explore the platform’s scalability, features and customisation options and get answers to your unique questions.

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