Loyalty points programme

Build Loyal, Less Price Sensitive Customers

Earn & burn loyalty programmes that reward repeat purchases, influence behaviour and create long-term loyalty beyond transactional discounts.

Trusted by leading enterprise brands:

Why Choose Propello Cloud's Earn & Burn Programme?

Fast setup, flexible integrations, and built-in controls for busy enterprise teams.

End-to-End Support That Keeps It Performing Image
Personalised Rewards Engine & Bespoke Offers Image
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What Are The Benefits of Earn & Burn Loyalty Programmes?

Drive Adoption Beyond the First Purchase

Reward onboarding, referrals, reviews and repeat behaviours to build habits between transactions and increase retention over time.

Shift Behaviour With Targeted Incentives

Run segment, tier and campaign-based earn and redemption rules to move customers into higher-value actions and repeat spend.

Reactivate Lapsed Customers

Use expiry rules, reminder nudges and time-limited points offers to bring inactive customers back and lift engagement.

Optimise Programme Economics and Performance

Track issuance, redemption, breakage and liability, and measure campaign uplift so you can refine rules with confidence.

How It Works

The Mechanics Behind Repeat Revenue

Configure how customers earn and redeem value across purchases and behaviours, then layer in tiers, gamification and controls to manage liability and prove performance at scale.

Earn Mechanics

A Flexible Points Engine That Rewards Every Action

Give customers a clear way to earn value across key touchpoints.

Pre-enabled Rewards Catalogue

A Reward Catalogue Customers Love to Use

Turn points into rewards without losing control of value and cost.

Points + Tiers

Combine Points & Tiers in a Single Loyalty Programme

Use points to power tier progression as well as redemption so customers can see what they’ve earned and what’s next.

Gamification

Run Points Campaigns With Gamification to Increase User Engagement

Use points to create goal-driven experiences that keep customers engaged beyond transactions.

Points-Led Loyalty Built for Every Sector Every Sector

Retail

Ecommerce

Travel

Subscription & Membership-based

Financial Services

Health & Fitness

Increase Your Revenue with a Strong
Referral Channel

See how companies like yours built profitable referral channels with Propello:

Sport club reward programme
JD Gyms “Using Propello has unlocked huge value for our members, with Premium Plus+ membership subscriptions having reached an all-time high.”
Visit live programme >

6,700%

ROI

5,700%

Increase in Premium membership activated

20K

Referrals into JD group

£123

Average saving per member per year

FAQs

Here, you will find answers to some common questions regarding our gamification programmes.

Propello Cloud lets you set earn rules for purchases and behaviours, then convert points or credit into rewards through a controlled redemption engine. Value can be shown as points, credit, or progress, with flexible ratios, expiry, and segment rules.

With Propello Cloud you can award points for spend, usage, or volume, plus onboarding, profile completion, referrals, content engagement, and milestone targets. Rules can vary by product, channel, segment, cohort, or customer type, including in-store purchases via POS integration or receipt scanning where needed.

 

Propello Cloud supports redemption for digital gift cards, account credit, discounts, promo codes, partner rewards, branded vouchers, prize draw entries, experiences, and charity options. Partial redemption is supported so members can use points without hitting big thresholds.

 

Discover More at Propello

Elevate customer loyalty with our versatile programmes. From points to tier-based reward schemes, each solution is designed to engage and retain customers, helping you build lasting connections and drive growth.

Perk Reward

Instant Gratification:
Perks That Delight

Boost customer loyalty by turning interactions into rewards. Customers earn points for purchases and activities, redeemable for exclusive perks and discounts. This incentivizes engagement and drives repeat business, benefiting both your brand and your customers.

Deploy campaigns Packed with features

Tiered Loyalty

Climb the Tiers, Unlock the Rewards

Motivate customers to stay engaged with a loyalty structure that grows with them. Tiered Loyalty programs reward commitment by unlocking bigger and better perks as customers move up the ladder. From exclusive discounts to premium experiences, this model builds long-term relationships, drives higher spend, and gives your best customers the recognition they deserve.

Deploy campaigns Packed with features

Referral Marketing

Turn Customers into Advocates

Harness the power of word-of-mouth with built-in referral programs. Reward customers for sharing your brand with friends, family, or colleagues — driving new acquisition while strengthening loyalty. With simple tracking and seamless reward delivery, referrals create a cycle of growth that’s cost-effective and highly trusted.

Deploy campaigns Packed with features

Partner Marketing

Expand Reach, Share Rewards

Grow faster by connecting with a network of trusted brands. Partner Marketing lets you plug into collaborative reward campaigns, giving customers access to perks beyond your own catalogue. Whether through high-street names or hand-picked partners, this model boosts brand exposure, drives engagement, and delivers added value that keeps customers coming back.

Deploy campaigns Packed with features

Start your customised Propello Cloud journey today

Explore the platform’s scalability, features and customisation options and get answers to your unique questions.

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